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Social Media

How Much Do Facebook Ads Cost?

The great thing about Facebook & Instagram advertising is the scalability of investment when it comes to creating adverts. In fact, some people spend more on coffee each day than they do on their advertising campaign. So how does it all work? Facebook uses an ad auction format which determines whether an ad is shown […]

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Marketing Advice Social Media

7 Social Media Trends Fuelling 2021

Are you tracking the direction social media is heading in? Big picture trends can be an eye opener for both big and small businesses to get ahead of the curve. 2020 was a challenging year for all – with so many businesses having to channel social media avenues to reach their target audiences. Today we […]