Digital & Online Display Advertising

When we say digital ads – we’re referring to visual ads that run while people browse websites on the internet. 

96% of adults in the UK have regular access to the web and pretty much every site you visit has some form of advertising capabilities.

We can help you tap into this area of targeted marketing along with setting up and monitoring your campaign – for ultimate success online. 

How We Do Digital Ads

Digital ad formats come in various shapes and sizes but they all have one thing in common, they’re a visual representation of your brand online

If you’re simply looking to reach the largest possible audience, or target specific audiences through their online behaviour, that’s where we come in!

We help setup these ads delivering across sites such as Google, Bing, MailOnline, Metro, eBay, JustEat and many more! We then report back to you on improvements, suggestions and even training to make the most of your digital ads. 

How Targeting Works

When choosing a campaign to run there are a number of targeting options to hit the right person at the right time. We’ve broken this down into the following three options for you to choose what’s right for you.

Location

We can target an audience based on their location, where they’ve visited or live. 

Demographic

Looking at a audience demographic such as; age, gender, job, life events, social grade etc. 

Interests

What is your audience interested in? We can target based on the sites they visit or keywords they might be searching. 

Re-Targeting

We can help re-target those who’ve interacted with your business but didn’t make a purchase. 

Types Of Digital Advertising

There are many options when deciding the right approach for your digital marketing. Depending on your goal, these are the options which might work for your business.

Search Ads

Appear at the top of Google with Keyword Search Ads. Target people based on what words they search on Google, Bing & Yahoo.

Display Ads

Visually show your brand across a number of partner sites that your audience are browsing. These can be either images or videos showing off your brand.

Shopping Ads

Run product ads across Google’s Shopping section. A great option when looking to drive conversions on your online store. 

If you’re unsure which avenue to go down – we can help! We have a dedicated Digital Ads expert that can advise on the best actions for your campaign. Our supportive team also monitor your ads for you and recommend performance changes.

Ready? Let’s get started!

Speak to us today about how we can benefit your business and social brands! 

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